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Kamis, 24 September 2015

Latest modern science | Link roundup for September 2015 - Si Bejo Science

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FoxTrot starts off this month�s link roundup...


Hat tip to J.D. Wikert.

�What�s that font?� Trying to identify a font is one of those tasks that, until recently, was something that in many cases could only be done by someone with a near encyclopedic knowledge in type design. Indentifont is a good tool for the rest of us. It walks you through a series of questions, and makes suggestions all the way.

Using Identifont, I was able to nail down the typeface on this book cover as a slightly compressed ITC Fenice...


And my new institution�s new logo as PMN Caecilia with a customized rockin� R. Bold, specifically.


Pro tip! Check the suggestions after every question. I found that sometimes, Identifont would make a correct suggestion that would go away after I answered more questions. I don�t know why, but there it is.

Be it resolved that:

It is unethical to present the same scientific poster at more than one meeting.

Drugmonkey started the debate; read the replies to the tweet for people�s responses.

There is an entire blog of free academic images. A promising resource, although it is a bit difficult to browse and search. For example, although this blog is all about images, it is entirely written in plain text.

Here are five reasons to go to conferences. Hat tip to Paige Jarreau.

How Scientific American makes its infographics. Quote from one of the illustrators:

The designer must realize that things are always more complicated than they seem. Particularly in any biological science. Moreover, any kind of catchy headlines like �we share 99 percent of DNA�, while not entirely wrong, are ultimately useless because they tell people nothing. Journalists must dig for surprising, engaging stories that reveal and manage complexity to the reader.

Hat tip to StoryBench and John Rennie.

Kamis, 17 September 2015

Latest modern science | Critique: The social network - Si Bejo Science

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Something about this looks familiar. Today�s poster comes from Igor Miklou�ic. Click to enlarge!


I love this idea. I�ve talked before about how it can be so helpful to base a poster off an existing design. Make a poster about Facebook look like Facebook. Brilliant. It immediately helps viewers recognize what they�re in for.

The poster runs into problems because it doesn�t follow the Facebook format closely enough! Facebook posts are usually short, and accompanied by a picture. Instead, we get some sizable blocks of text with no pictures, and they look gray and uninviting at a distance:


This is a limitation of copying another design. The design of a poster would benefit from changing the text size. But following the design of Facebook means you can�t, because then it won�t look like Facebook, which is, after all, the point.

This might be fixed by a substantial restructure of the middle of the poster to break the big posts into several small ones, perhaps with a few graphics. This would not be a simple change, but might be worthwhile.

Kamis, 10 September 2015

Latest modern science | Critique: Quality mitochondria - Si Bejo Science

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Today�s poster comes from Arunas Radzvilavicius, and is shown with his kind permission. Click to enlarge!


The layout, the colour, the generous space, the use of graphic touches are all things to like on this poster. It�s very nice. But sometimes, a poster�s own worst critic is its designer. Arunas wrote:

The optimal amount of text on the poster is something I still can't seem to get right. I always seem to reduce the amount of text to the possible minimum, but that often leads to the poster becoming unintelligible to people not familiar with the details of my research.

How much to write on a poster is always a challenge, although most academics have the opposite problem of Arunas and leave in far, far too much.

The low amount of text is inviting to a reader from a distance, but perhaps confusing when you get up close. Here�s the start:

Isogamy: mitochondria inherited from only one (UPI) or both (BPI) mating types. Ancestral metazoan state. BPI if mutation rate was low.

This is so condensed, it�s close to shorthand. I struggle to revise this into full sentences, because some of the logical connections between words have been erased by the editing. I think this might be close to true:

In isogamy, mitochondria are inherited from one (uniparental isogamy, or UPI) or both (uniparental isogamy, or BPI) mating types. Isogamy is the ancestral metazoan state, with BPI favoured if the mutation rate was low.

Full sentences add more clarity than they take up space.

Seeing this poster shrunk down, it might benefit from the headings being a little more prominent. The poster is a little dark overall, and the reduced contrast dos not help the headings to �pop.� Likewise, using all capitals for the headings make them a little harder to read from a distance.

Kamis, 03 September 2015

Latest modern science | Critique and makeover: PrimerMiner - Si Bejo Science

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Today�s poster comes from Vasco Elbrecht. Before I get to his poster, Vasco has a whole series of YouTube videos on making posters in InDesign, so you might want to check those out!

On to the poster that Vasco sent to me and let me share it with you. Click to enlarge!


My first reaction was that there�s a lot going on in this poster. It was a little overwhelming and intimidating.

The layout of the poster isn�t to blame for the feeling of busyness. The structure of the poster is actually reasonably clear and easy to follow.

A lot of the feeling of busyness has to do with the colours. Looking at it felt a like looking at a busy city�s business district:


There are five big blocks of colour on this poster: a red box, a green box, a yellow note, and orange note, and a light blue sidebar. And there is the data at the bottom, which also uses bright primary colours.

There may not be much that can be done about the data at the bottom, but the other five blocks might benefit from being more similar. Here is a quick and dirty example:


This redesign points out that the logos are also contributing to the business. Three of the five are dark blue, which isn�t in line with the rest of the poster. The dark blue blocks are also competing with the title for attention: the position says �the logos are important� (Cosmo principle), when the title should be most important.

Again, a quick revision that tries to bring the title out by repositioning and shrinking the logos (the title size is the same):


Now the emphasis is clearly on the title. Shrinking the logos helped emphasize the title by creating more white space to separate the title from everything else. The overall effect is a little calmer and more approachable.

Let�s revert back to the original colour scheme for a moment and have another look at that.


Over on the left hand side, the brightly coloured boxes again create a problem of emphasis. The highlighted colours and boxes, particularly from a distance, say, �I�m important, read me first!� The text supports this, too: �The problem� and �The solution� are in bold, and meant as key summaries.

If all the graphic and text cues say, �read me first,� why not put them first?


Some of the things I like about this poster? This poster has uneven sections, but there are visual signals that make it easy to follow. The lines between the columns is better done than on many posters, providing a clear guide that isn�t overwhelming. The use of subtle �A,� �B,� �C� icons help make the order clear and add a nice graphic touch. The sidebar clearly signals stuff which is nonessential to the main presentation of the poster. The spot for stickies is also a nice invitation for interaction.

City photo from here.

Kamis, 27 Agustus 2015

Latest modern science | Link roundup for August 2015 - Si Bejo Science

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And this month�s winner for best repurposing of a conference poster goes to Will Mandy:


BioMed Central is starting a series on scientific illustrations called, What�s Wrong With This Picture?


The collection has three articles so far, each of which examines a different specific graph and how it could be improved. The one above takes on bar charts versus box plots and rescaling the Y axis.

This title for the upcoming Society for Neuroscience meeting is sure to ignite debate about whether posters should have funny titles:

12 things you didn�t know about high responder/low responder rats, stress coping, and the dorsal raphe. Number 5 will blow your mind!

Hat tip to My Cousin Amygdala.

Icons can be useful things for all sorts of graphics. There is a big icon library call the Noun Project that might be useful for in poster design. Its splash page boasts that it has 150,000 icons. I gave it a whirl by searching for �crayfish,� because those have been on my mind:


Not bad. You have a choice of downloading PNG or vector based SVG images, and it�s all available under a Creative Commons license. I will forgive them that two of their icons are definitely crabs and not crayfish. Hat tip to Paige Jarreau.

Astronaut Chris Hadfield has an album of songs from space. Fellow musician Jud Haynes (of Wintersleep) talks about the process of designing this cover.


Jud is an academic at heart:

I set out on the first phase of every good design project, �research�.

Hat tip to none other than the man himself, Chris Hadfield.

I�m a bit late to this article from two scientific illustrators talking about their craft. These guys are not doing literal interpretations of data, but they still want to get it right. Jon Hendrix says:

In my visual language, science is one of the easiest things to illustrate. There are so many nouns involved. The great thing with science, even in something as abstract as arithmetic, is there�s always some sort of image involved in it, and lots of stuff�whether it�s robots or plant material�that�s exciting to draw. It�s funny, sometimes when I do a science piece, I don�t have to draw things accurately, but I do want to value the science and the research.

Journal covers can have some similarities with posters: a big focus on key images and findings. Cell Press discusses how they pick their cover images: for the journal Neuron:


In particular:

(T)he editors have varying opinions within the team about what they prefer in a cover. Some like somewhat abstract images that require the viewer to stop and think about the connection between the visual and the experiment or idea it represents, and others prefer a beautiful scientific image over a metaphorical work of art. ... Images that look like simple reproductions of figures will most likely not be selected. In other words, no scale bars.

Rebranding a university is always tricky. I�m going through this process now. Penn State is doing this and has a new logo:. Compare the left (old) and right (new):


It hasn�t gone down well. I like the new Penn State logo in its overall design. The only problem is the eyes of the lion looks zombie-like, or, as one person said, �hypnotized.� But there isn�t much you can do about that when that is what the statue looks like:


I�d be a little creeped out having that on my campus.

Speaking of logos and rebranding, here�s an article about the creation of the distinctive NASA logo from the 70s.

Which conferences should you go to? You know, the location on the map doesn�t necessarily tell you about what the conference experience will be like. Jacquelyn Gill has some reflections on this based on her experiences with the Ecological Society of America conference:

I can attest that meeting location usually has little to do with the quality of amenities. Milwaukee, which had the lowest attendance in the last decade, is on a beautiful waterfront with lovely art deco architecture and great breweries. ... Portland and Albuquerque... were far from amenities and it was challenging to get to and from hotels and local restaurants. I hope more folks will realize this, and check out the places that aren�t as glamorous.

I wrote a guest post on the Edge for Scholars blog, describing the top three things you�re doing wrong on conference posters. Yes, I wrote and listicle, and yes, I feel dirty.

I�m also quoted in this article about the future of research conferences. The overarching theme seems to be that people want more interaction at conferences.

Kamis, 20 Agustus 2015

Latest modern science | Critique: Rein it in - Si Bejo Science

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Opening up reader submissions for this blog is interesting. Sometimes, I make an audible sound when I first see the poster. Sort of a sharp intake of breath. Not quite a gasp. The sot of noise you make in the passenger seat and you see a car coming towards you and you�re not sure if the driver has seen it and you can�t hit the brakes or steer?

Maybe not quite that bad, but... it�s not a good sound.

Then there are times when you open up the file, and think, �Well, dang, am I going to have anything to write about that?�

Today�s contribution is more in the latter category than the first. It comes from Sourav Chakraborty, who gave me the okay to show this to you. Click to enlarge!


Sourav was inspired by a poster by Josefine K�hberger on this very blog, in fact. The result is a nice, clean, attractive poster. There is not a huge amount of text. The layout is clear. The base colours are subdued neutral shades (which I think is one of the main influences from Josefine�s poster), with brighter colours used to good effect for emphasis and highlighting, particularly in the code.

This poster uses bulleted lists, which I generally don�t like. Let�s have a closer look:


This list might be improved by creating a stronger and more distinct hierarchy between the different levels. The main bullets are black squares, and the secondary bullets are black circles.

It�s good that the two levels have different shapes and sizes, but the differences are not that big. I might try reducing the point size Particularly from a distance (or when reduced in size on the screen), the squares and circles look pretty similar. If you�re going to use different levels of lists, you want to make it clear that they are different.

Here�s a quick change to make them more distinct: a hollow circle instead of a filled one.


The difference alone is not enough: you also want to make sure that the differences work in the right direction following expectations of hierarchy. Here�s an example, where I create the same difference (hollowing a symbol), but the other way around:


Lightening the squares works against viewer�s expectations. You�ve made something important lower contrast, making is less noticeable, signalling that it is less important, not more. But the position says it�s more important, not less.

Here�s one more revision where I shrunk the secondary bullets to about 80% of the original, again to create a bigger difference between the different levels of text hierarchy.


Now it�s clearer which are the main points, and which are the secondary points.

Egalitarianism is great socially, but it�s not so great in text design.

Related posts

Bullets versus sentences

Kamis, 13 Agustus 2015

Latest modern science | A poster with no conference, or: What I made in that #SciFund poster class - Si Bejo Science

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A couple of months back, I was one of the instructors in the #SciFund poster making class. We had decided to require everyone make their posters in Adobe Illustrator, which I have never used before. This freaked me out a little bit, and I knew that if I was going to be useful to students, I would have to figure out Illustrator myself.

I decided that I had to make a poster at the same time the students were. I just had one problem: I wasn�t going to a conference this summer, so I had no actual need to make a poster. I decided to tackle the data on a paper that was going through the editorial process at the time, and was finally released today (Faulkes 2015).

I wasn�t extraordinarily diligent in documenting my process, but I did try. This first one is fairly early in the process (click to enlarge):


What surprises me in retrospect is that from a distance, this first one is very similar to what I ended up with. The basic layout decisions � five columns, three pictures in the middle � served me pretty well. But you could not hang in a conference. Obviously, pictures are missing, and if you click to enlarge, you will see a lot of silly placeholder text (from a variety of sources).

Despite that I normally tell people they don�t need logos, I included one mainly because it looked like I would had space left over. This was a simple way to fill it, and the colours matched the picture.

A few steps later, and the poster already looks very close to done. But as we�ll see, looks can be deceiving.


First, I ditched the standard �IMRAD� headings. My idea was to try to make the poster quickly readable by making every heading a key question or finding. That way, you only had to read a few sentences to get the gist of the poster.

Second, I pulled in colour. It just happened that the pictures I found tended to have green and orange in them, which, coincidentally enough, was the colour scheme for the new University of Texas Rio Grande Valley mascot. I used the eyedropper to duplicate colours from the mascot and photos to the headings, the box around the pictures, the title, and so on.

Third, I put in the data. I considered making graphs, but I kept thinking that these were simple, easy to understand numbers, and there were not very many of them. The central graphic is, in essence, the thing I tell people to never put on a poster: a table! But it�s a table with photos, lots of space, and no �data prison.�

Fast forward a few more steps:


The obvious change when you see the thumbnail is that I�ve moved the mascot. I placed the mascot in the lower right corner following the Cosmo principle: that�s where the least important stuff goes. The problem was that the Vaquero was facing outwards, leading your eyes off the poster. I moved it one column over, just because I didn�t want to move it very far.

But that wasn�t far enough!


Now the mascot is clearly facing into the poster, leading your eye into the next section of text. Much better.

You can�t see at a glance are all the changes to the text I�m making as I go, too. But trust me, there is a lot of editing and rewriting going on.

This is the final version:


I know it doesn�t look all that much different from the second image above, but there are so many chances that you can�t see in the thumbnail. They are the little things like increasing the text size, changes in wording, and the space between the lines. They are almost subliminal differences, but they all add up to a much nicer appearance, as I wrote about here.

One of the last changes was which numbers I used in the central graphic. I rounded the percentages up to got rid of the decimals. They just weren�t necessary. I also changed which numbers I showed in the second row, which much more clearly indicated the popularity of one species (almost half of all sales!).

The decision about which numbers to show on this poster, in fact, led to me asking the editors to make some last minute changes in the published paper. Because I was forced to grapple how to show things clearly and visually on a poster that I realized there were some nice improvements I could make to the paper.

I�ve given just a few examples of the stages in making this poster in this post, but you can watch the development with more steps in this video:


Related posts

Look into the poster: gaze and graphics
#SciFund poster class links
The last 10% of the poster should take more than 10% of your time

External link

A clone and two dwarfs

Reference

Faulkes Z. 2015. Marmorkrebs (Procambarus fallax f. virginalis) are the most popular crayfish in the North American pet trade. Knowledge and Management of Aquatic Ecosystems 416: 20. http://dx.doi.org/10.1051/kmae/2015016
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